11.01.2013
Advertising of medicinal products is governed by the Act on Medicinal Products of 4th December 1992 and by the appurtenant Regulation on medicinal products of 18th December 2009. In addition to these rules, the Association of the Pharmaceutical Industry (LMI) has provided several codes of practice for its members. Most notably are the Rules for marketing of medicinal products, which is largely based on EFPIA’s Code on the promotion of prescription-only medicines to, and interactions with, healthcare professionals.